Those looking to move up should understand how to use social media strategically; don't delegate to younger staff—learn their skillsSusman (left) and Adler Related contentAssociations embrace digital advocacy tools to reach out, drill down The digital and social media tools that are opening a new front in advocacy also are opening a new front in the job market. Experience with digital campaigns is an increasingly important line item on a resume. "There's an increased demand for professionals who can utilize social media for advocacy," said executive recruiter Ivan Adler of The McCormick Group. The need goes beyond simply hiring a young person to manage your Twitter… Read More